Having recently started to get the feel of the job-seeker world, over the last few weeks I have met a couple of startup owners, headhunters and marketing directors with whom I was discussing what is growth hacking and how does it fit in the marketing function of their companies. The details of such role varied a lot, proving that one of the … Continue reading Full Stack Marketer vs Growth Hacker
The questions that I've heard a dozen times; "Do you need to be an engineer in order to be a successful growth hacker?" "Can only a developer be a growth hacker?" "Do you need to code to do growth hacking?" Even though it has been covered a number of times, a lot of aspiring growth … Continue reading Do you need an engineering background to be a successful Growth Hacker?
Great book and with 61 pages you can read half of on your way to work and the rest coming back. On Amazon UK On Amazon US Amazing resource for someone interested in starting to explore the world and concepts of growth hacking.